8 steps to increasing Conversion. | |
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1. Planning |
Proprosition = Value to your customer, why do they come to your site?
a. For example: "Join the Club and get free CDs." this is the hook that gets you to join a music club.
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2. The Proposition | |
3. Traffic Analysis | |
4. Customer Care | |
5. Long Term Value | |
6. Usability Testing | |
7. Feedback Loops | |
8. Go to step one |